Competitor Listening Brief

Structured observation of how nearby competitors price, package, and win work — so you enter with eyes open rather than slogans.

Format

Research brief

Typical duration

Ten to fourteen days

Delivery

Remote desk research with optional mystery enquiries

Fee basis

Fixed fee from £980

What you receive

A concise brief covering five to eight relevant competitors in your target area: how they present the offer, price signals where visible, review themes, and gaps a careful entrant could fill.

Method

We combine public listings, reviews, and — where appropriate — polite enquiry calls or form submissions that mirror how a real buyer would approach them. Findings are factual and attributed to sources; we do not invent competitor motives.

Pairing

Often commissioned alone as a first look, or folded into a Market Entry Advisory engagement.